Trends & Research

Planning for the Future: What Retail Sales Data Is Telling Us About the Rest of 2020

Planning for the rest of 2020 can be tricky when you’re in the middle of a recession and pandemic. We look at consumer trends of the previous recession, the consistent growth of natural, the persistence of holiday staples, and consumer concerns (price points and wellness).

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Cutting Back On Sugar: Which Sweetener Alternatives Are Shoppers Choosing and Why?

November 4, 2020

The Rise of Sweetener Substitutes The average American consumes 19.5 teaspoons of added sugar every day, translating to almost 60 … Read more Cutting Back On Sugar: Which Sweetener Alternatives Are Shoppers Choosing and Why?

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Grain Growth: 3 Purchase Drivers That Are Boosting Heritage Ingredients

October 21, 2020

When shoppers head into the grocery store, they’re bringing a trio of priorities with them: They want foods that are not processed, align … Read more Grain Growth: 3 Purchase Drivers That Are Boosting Heritage Ingredients

image of pumpkin spice latte

From Basic to Booming: 4 Emerging Pumpkin Spice Trends, Brands, and Categories

October 21, 2020

Pumpkin Spice: A Basic Trend Gone Mainstream What comes to mind when you think of fall? Leaves changing? Football? How … Read more From Basic to Booming: 4 Emerging Pumpkin Spice Trends, Brands, and Categories

The Complicated CBD Retail Market: Understanding CBD’s Strengths, Weaknesses, and TBDs

October 14, 2020

The State of the CBD Retail Market Over the last year, and especially during the COVID lockdown, CBD growth in … Read more The Complicated CBD Retail Market: Understanding CBD’s Strengths, Weaknesses, and TBDs

Consumers Are Heading to the Freezer: 3 Factors Driving Frozen Foods Trends in 2020

October 14, 2020

The Rising Popularity of Frozen Foods Frozen foods are popular kitchen staples for several reasons: a long shelf life, convenience, and an … Read more Consumers Are Heading to the Freezer: 3 Factors Driving Frozen Foods Trends in 2020

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Plant-Based Attributes: A Guide to the Evolving Definitions in Today’s Plant-Based Market

September 23, 2020

Plant-Based Attributes are Evolving The growing popularity of plant-based options has helped push sales of plant-based items up year over … Read more Plant-Based Attributes: A Guide to the Evolving Definitions in Today’s Plant-Based Market

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What Are Pet Parents Shopping For? 3 Pet Shopper Behaviors and How to Reach Pet Parents Year-Round

September 23, 2020

No Shortage of Pet Parents There’s no shortage of pet parents—especially after this year’s rise in adoptions during the pandemic … Read more What Are Pet Parents Shopping For? 3 Pet Shopper Behaviors and How to Reach Pet Parents Year-Round

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Beverage Trends: 5 In-Demand Beverage Categories to Watch

September 16, 2020

More than Thirst Quenchers Today, beverages are so much more than a way to quench our thirst. Shoppers are forming … Read more Beverage Trends: 5 In-Demand Beverage Categories to Watch

photo showing a drink for an article about health-focused shoppers

It’s Cold Season: Prepare for Health-Focused Shoppers this Fall and Winter

September 16, 2020

It’s Cold Season: Prepare for Health-Focused Shoppers During a Pandemic We’re entering the final stretch of 2020, and in this … Read more It’s Cold Season: Prepare for Health-Focused Shoppers this Fall and Winter

image showing shopping carts for an article about mission-driven consumer trends

When Mission Meets Wellness: 4 Mission-Driven Consumer Trends to Watch

September 16, 2020

The Mission-Driven Consumer Consumers have long been spending their dollars with a purpose—whether it’s a personal matter or a larger social cause. Many … Read more When Mission Meets Wellness: 4 Mission-Driven Consumer Trends to Watch